CELEBRATION OF BEAUTY IN SAINT PETERSBURG

Saint Petersburg – Where Beauty Takes the Stage

On September 7 and 8, Saint Petersburg, the cultural heart of Russia, transforms into a vibrant hub for the world of professional beauty. The city will host a series of unforgettable events that celebrate creativity, talent, and innovation in hairstyling.

ESTEL STAR Award Ceremony
The prestigious ESTEL STAR Award brings together the most talented stylists from across the country. Here, beauty truly becomes art, as participants showcase their daring and visionary interpretations of fashion and style.

Origins of ESTEL
Discover the story behind the brand with an exclusive guided tour of the ESTEL Factory and Academy. Visitors will gain unique insights into the brand’s philosophy, production, and educational programs that shape the next generation of hair professionals.

ESTEL Show — 2026 Collection Premiere
The ESTEL Academy unveils its highly anticipated 2026 Collection in a spectacular show. Attendees will witness innovative techniques, stunning styles, and artistic mastery that set new trends in the beauty industry.

Follow us on social media to experience every highlight, backstage moment, and creative spark from this celebration of beauty, culture, and style. Don’t miss your chance to be part of these inspiring events in the heart of Saint Petersburg!