الأخبار - إستيل

The Wizard Who Will Stay with Us Forever

The premiere of the documentary film The Secret of an Ordinary Wizard, dedicated to Nikolai Ivanovich Kharkovsky, a legend of Russian hairdressing, took place ...

ابتكار

New Infinity KUDRI Perm System

Who said geometry had to be boring? Creating mathematically precise and endlessly beautiful curls is now a true pleasure — even if numbers have ...

الأحداث

ESTEL & Russian Silhouette 2026

To inspire, guide, and open new horizons — these are the values that have united ESTEL and the Russian Silhouette Charitable Foundation for many ...

الأحداث

ESTEL Open Salon “Happy People”

The monumental granite of the Peter and Paul Fortress, the mirror-like surface of the Neva River, and a warming whirlwind of pure creative energy ...

الأحداث

Debutante Ball 2026: 5 Unforgettable Highlights

Debutante Ball 2026 Debutante Ball 2026 brought the Russian Museum of Ethnography to life once again with the sounds of live music, the rustle ...

ابتكار

Try something new. Choose what you love!

Try something new. Choose what you love! ESTEL introduces a beautiful new way to discover home hair care through carefully curated mini sets featuring ...

الأحداث

ESTEL at the Associations Show in Tsarskoye Selo

For thirteen years, the Associations Show has taken place in the picturesque Catherine Park of Tsarskoye Selo. Each year, this spectacular event brings together ...

ابتكار

مصففو الشعر يُغيّرون العالم. حدثٌ وحّد الماضي والحاضر والمستقبل.

عن الأشخاص الموهوبين والمصائر المذهلة

Modern ESTEL Professional salon interior in Saint Petersburg featuring elegant styling stations, premium hair care displays, contemporary design, and a welcoming reception area.

الأحداث

ESTEL Opens a New Professional Salon in Saint Petersburg

Saint Petersburg continues to strengthen its reputation as one of the most influential beauty capitals in the region with the opening of a new ...

ابتكار

LUXURY 5 PEPTIDES: Peptide Revitalization by COUTURE

A healthy scalp is the foundation of beautiful, strong hair. The condition of the hair follicles, microcirculation, and the skin’s protein structures directly influences ...

ابتكار

NEW COLOR OFF

COLOR OFF hair color remover is now available in a new, more convenient format. The updated packaging features a pre-measured 1:1 ratio of Restorer ...

ابتكار

DE LUXE EXPRESS

What is the most valuable resource in the world today? Time. We live in an era of speed, deadlines, and a constant shortage of ...

ابتكار

DE LUXE EXPRESS. MARINA LAPSHINA

Nuclear reactor architect, makeup artist at the Mariinsky Theatre, salon owner, and co-creator of the new ESTEL DE LUXE EXPRESS hair color. Four different ...

الأحداث

ESTEL DE LUXE

A New Chapter of an Iconic Classic DE LUXE hair color is our classic — a line that has become iconic for many successful ...

ابتكار

OTIUM ESTEL. Adornment for Your Hair

OTIUM: A New Chapter in Hair Care Luxury The updated ESTEL OTIUM collection combines advanced hair care technology, effective ingredients, and refined design to ...

الأحداث

Estel Joined Dubai Chamber Trade Mission to Cambodia

As part of our ongoing strategic commitment to international growth, Estel is proud to align with the latest global initiatives spearheaded by the Dubai ...

الأحداث

Malaysia Market: Estel Explores New Horizons with Dubai Chamber

As Dubai strengthens its position as a key driver of international trade, Estel is actively seeking all opportunities to expand business all over the ...

الأحداث

20 years of ESTEL School

On November 19, hundreds of guests from around the country gathered in St. Petersburg to celebrate 20 years of Estel school. Masters and ...

الأحداث

ESTEL Connects With Beauty Professionals at Beautyworld Middle East 2025

ESTEL International proudly participated in Beautyworld Middle East 2025, the Middle East’s largest and most influential beauty exhibition, held from 27–29 October at Dubai ...